Swiss food giant Nestlé appointed Alfonso Gonzalez Loeschen as the next global chief executive of Nespresso, effective Nov. 1, 2025.
Gonzalez Loeschen, currently CEO of Nespresso North America, will also join Nestlé’s Executive Board. He succeeds Philipp Navratil, who earlier this month was elevated to CEO of Nestlé global after the company fired former CEO Laurent Freixe, citing a relationship with a subordinate.
Gonzalez Loeschen has led Nespresso’s North American business since January 2020, overseeing operations in the United States, Canada and Mexico. He joined Nestlé in 1992 and has held a range of senior roles. Nestlé said the appointment underscores continuity in its premium coffee strategy.
Nespresso reported approximately CHF 6.4 billion ($7.5 billion) in sales in 2024, according to an investor presentation. The business operates more than 800 boutiques across more than 70 countries, while employing more than 13,000 people and sourcing coffees from approximately 168,000 farmers, according to company records.
Navratil’s promotion followed board-level changes at Nestlé in early September. The Nespresso brand remains a pillar of Nestlé’s global coffee portfolio alongside soluble brand Nescafé, Starbucks-branded products and California-based Blue Bottle Coffee.
Recent CEO timeline (Nespresso)
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Jean-Marc Duvoisin (2013–2019) — Led the brand’s global expansion before moving to a senior corporate role at Nestlé.
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Guillaume Le Cunff (Jan. 2020–July 2024) — former Nespresso USA chief; later appointed CEO, Nestlé Zone Europe.
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Philipp Navratil (July 2024–Sept. 2025) — assumed leadership at Nespresso in July 2024; promoted to Nestlé Group CEO on Sept. 1, 2025.
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Alfonso Gonzalez Loeschen (from Nov. 1, 2025) — previously CEO, Nespresso North America (since 2020).
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